Бизнес-план предприятия и его элементы

Курсовая работа по дисциплине: «Планирование на предприятии»

Автор:	студент группы
Научный руководитель:

Зеленодольск 2016

The chair of Economy and management

Economy direction 38.03.01

Author:

student of group

The scientific supervisor:

associate professor of the chair of

economy and management

Zelenodolsk 2016

The paper deals with purpose, structure and sections of a business plan, a specific example of the store bedding "Alsu" discussed business planning for work shop, valued perspective to his work.

CONCLUSION
Having considered the purpose and nature of planning, and various aspects of practice in the preparation of business plans, it can be concluded that the plan is an integral part of corporate planning, one of the most important documents developed by the company, is an effective management tool helps the company to determine the prospects for growth of their business, monitor the current situation.

Writing a term paper brought me a substantial advantage in the practice of learning planning and forecasting activities of the enterprise.

I in practice met the financial statements of a functioning enterprise, which is necessary to retain their position in a constantly changing market in terms of competition and no business planning is simply impossible to do. So today in demand of one product line, and tomorrow may have or to apply the conversion or there is a high probability of bankruptcy and withdrawal from the market. The decision must be taken in the shortest possible time, sometimes a few in a few days. And business planning is an essential tool in this situation.

Содержание

Введение……………………………………………………………………….	6
1. Общая характеристика бизнес-плана …………………………………….	6
Сущность планирования …………………………………..…………..	6
Понятие и задачи бизнес планирования ……………………………....	9
Структура и содержание бизнес планирования ….……………………	10
2 . Бизнес-план магазина «Алсу»……………………………………….….	20
2.1 Описание фирмы …………………………………………..…………….	20
2.2 Текущая маркетинговая ситуация ………………………………….….	20
2.3 Товарная стратегия фирмы ………………………………………………	21
2. 4 Финансовый план ………………………………………………….…..	22
Заключение……………………………………………………………………	25
Список литературы……………………………………………….…………	26
Приложения…………………………………………………………………	27